The Content Alchemist

The Brand Positioning Statement Template

The cover of an eBook titled “The Brand Positioning Statement Template,” signed by Omneya Nabil

This brand positioning statement template helps you define your brand’s unique place in the market and in your customers’ minds. It offers a step-by-step guide to developing a clear, concise, and compelling declaration of value for your product or service. 

Who this template is for

The template is specifically designed for marketers,  product managers, and business owners who want to create or update their brand positioning (for a new product launch or existing product revamp). 

Benefits of using this template

By creating a brand positioning statement using this template, you will be able to:

  • Distinguish your brand from the competition

  • Ensure all marketing and content efforts align with your brand promise

  • Guide your marketing strategies and campaigns to target the right audience

  • Build strong connections with customers by communicating what you stand for

Grab your free copy of this template

(no email required)

Still need assistance with your brand positioning?

I would be happy to help! Schedule a call with me to discuss how we can collaborate to identify your unique value proposition. We can also work on articulating your brand positioning and creating a content strategy that positions you best in your market and in the minds of your customers.